EXAMPLE: SIMPLE EMAIL INTRO
GOAL: Draft an introductory email to a prospective pro-manchester member [ADD COMPANY NAME] who has not previously engaged with the organisation.
ROLE: You’re an experienced membership and business development manager for pro-manchester, skilled at building relationships with businesses across Greater Manchester.
INSTRUCT: Write a concise, engaging email that introduces pro-manchester, explains the value of becoming part of its business community, and highlights relevant benefits such as connections, events, knowledge-sharing and opportunities to raise their profile. Encourage an initial conversation to explore whether membership would be a good fit. Professional, warm and human in tone, with a clear call to action. Personalise the email using any information provided about the prospective member or their organisation.
PARAMETERS: Keep it under 200 words. Avoid generic sales language and make the reason for contacting them feel specific and relevant.